Every annual giving team has loyal donors who would give more if someone asked, and recent donors who drifted away but haven't gone far. Reaching them one-to-one is the hard part when the advancement team's time is already spoken for.

Join Kristen McCurdy, Director of Annual Giving at Towson University, to hear how Autonomous Fundraising is changing that for her team. Kristen will walk through what Towson's Virtual Engagement Officer has delivered, from donor upgrades to reactivated givers to Giving Day support, and how it fits alongside her team's existing priorities.

You'll leave with real donor examples and a practical look at how Towson measures success.