
With a rich history of alumni support, Bucknell University’s Division of University Advancement continuously seeks new ways to strengthen the donor pipeline and grow long-term philanthropic relationships.
Prior to pioneering Autonomous Fundraising with Givzey | Version2.ai‘s Virtual Engagement Officer (VEO), Bucknell University had donors at the $1,000-$20,000 level who they weren’t able to manage in gift officer portfolios with their existing team. This essential, but often under-resourced donor segment was managed through the same types of 1-way communications as every other annual giving donor.
Leadership sought a solution to consistently engage these donors, drive renewed and increased giving, and warm qualified prospects for human handoffs to gift officers.
Fill out the form on the right to learn how Lauren, Bucknell University's VEO raised $388,126 in under seven months, and hear from leadership about the VEO's impact.